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Investment objectives and identifying appropriate stocks

Not all investors have the same objectives in the share market. It is therefore imperative that before you begin constructing a portfolio you know what your objectives are from investing and therefore which approach you will adopt in order to get you there.

While the objectives of individual investors is wide and varied, there are two main reasons why people invest in the share market.

1. Capital Appreciation

Capital Appreciation seeking investors aim to achieve growth in the value of their capital over the long term above the rate of inflation. That is, they want to see the value of their investments go up over the long term above the rate of the cost of living, in order to fund a future lifestyle. 

Capital Appreciation seeking investors can be generally classified into two categories:

  • Value Investors
  • Growth Investors

Star Growth Stocks and Borderline Star Growth Stocks are those that best suit the Capital Appreciation seeking investor and we would recommend that investors commence their search for stocks that align to their objectives within this pool.

2. Income

Income seeking investors unlike the Capital Appreciation seeking investors, require an immediate return from their companies in the form of dividend distributions. Valuing the stability and the predictability of dividend distributions rather than the potential for dynamic earnings growth.

Income seeking investors can be generally classified into two categories:

  • Volatility averse investors
  • Dividend Maximisers

Star Income Stocks are those that best suit the Income seeking investor and we would recommend that investors commence their search for stocks that align to their objectives within this pool.

There is no requirement that an investor be solely one type of investor. Nor that they they solely apply one method of investing. Often investors will apply a blend over the various styles in order to come up with an overall strategy.

However, through the identification of Star Growth and Borderline Star Growth stocks for Capital Appreciation seeking investors and the Star Income Stocks for Income seeking investors, we make it easy to identify the group of stocks you need to be looking at to help you achieve your investment objective.

Then it is simply a question of identifying the approach you wish to adopt to help you achieve your objective and then select the appropriate stocks based on the approach you wish to take. 

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